Monday, 26 October 2020 09:11

Sri Lanka to attract Russian and German tourists to revitalise Covid hit tourism

Sri Lanka is set to implement an ambitious tourism promotional drive with all corona contagion preventive measures despite living with the virus initially attracting Russian and German tourists.

The Ministry of Tourism will be attracting groups of 50 tourists each from Russia and Germany, despite a spike in corona virus cases in Sri Lanka, Tourism Ministry Secretary S Hettiarachchi said adding that Cabinet approval will be sought for this purpose. .

He noted that the tourists will land at the Mattala Rajapaksa International Airport and a few Southern province hotels have been selected to accommodate the tourists.

Two private hospitals and the Kotalawala Defence Academy hospital have been allocated to conduct PCR tests on the tourists. In the event a tourist tests positive, the patient will be admitted to one of the two private hospitals or to the Dr. Neville Fernando hospital.

The Ministry will subject the tourists to PCR tests 14- days prior to permitting them to tour the country. They will be allowed to visit the beach area near their accommodation, while the Military is to be deployed in these areas to prevent interaction with locals.

Sri Lanka’s former ambassador to Russia Udayanga Weeratunga has informed the Tourism Ministry that he is capable of bringing down 44,000 Russian tourists to Sri Lanka.

A promotional campaign will be carried out in an attempt to lure more German tourists into the country.

Sri Lankan tourism sector stakeholders have been requested to focus on the massive potential in Germany’s outbound tourism market with aggressive marketing and promotional efforts.

Meanwhile the Sri Lanka Tourism Development Authority (SLTDA) has made the tourism investment process easy by streamlining the project approval process and the facilitation services provided by the Investor Relations Unit (IRU).

This unit was established within SLTDA as the centralised facilitation arm for tourism investments in the country.

The main objective is to provide a single point of contact for the investors in the tourism sector and to provide an efficient, effective and hassle-free investment facilitation process for tourism investments.

SLTDA Chairperson Kimarli Fernando said: “The achievements are not made solely by the SLTDA. It’s a joint effort made by all Government agencies.

The collaboration and support given by all the Government agencies in making these improvements to the process are tremendous, she added.


Latest Business News

There are 32242 listings and 994 categories in our website