The program aimed at enhancing their knowledge on product branding and packaging to help them to enter the international market.
EDB collaborated with Slick, a leading company in Sri Lanka’s packaging industry, to provide valuable insights and guidance to the participants from their expertise in branding and packaging.
The program was organised to coincide with International Women’s Day and is part of the EDB’s efforts to support and empower women-led businesses in Sri Lanka to enter the export market.
The Women Entrepreneurship Development Program organised by EDB included a knowledge-sharing workshop on ‘Branding through Packaging’ for over 60 women entrepreneurs and a competition for export-oriented women-led businesses.
Six selected winners were awarded valuable certificates and gift vouchers from Slick for availing printing and packaging solutions for individual awardees. This was aimed at helping the women-led businesses improve their branding and packaging to better compete in the international market.